Successful Growth Begins With Understanding
At first glance, the only apparent difference between a small company and a big company is the amount of revenue and market share. If only it were that simple. The average $10 million business is far different from the average $100 million business, which is different still from the average $1 billion business. Make no mistake; taking a company from small to big can be a daunting challenge. One of the primary reasons is the continuous change that the company undergoes during its development. Virtually every facet of the company changes several times as it grows, and these changes can be quite dramatic. As your company gets bigger, it must do things differently to continue being successful. Your market, products, resources, systems, processes, culture and team will all need to change as the company grows. How well you adapt to the changing needs of your company as it grows will determine your long-term success. If you do so successfully, the company will continue to grow and flourish. However, if you do not adapt successfully, the company will experience difficulties and perhaps failure, regardless of how strong it appears at this moment or how many resources it has. Use the online tools in The Stages of Growth and The Growth Problems Index to help you diagnose your firm’s strengths and limitations with respect to its ability to continue growing successfully.
As companies grow and get bigger, the challenges they face will change. Fortunately, regardless of industry, these challenges and changes happen in a predictable sequence of four stages. What forms these stages are similar patterns of needs and issues faced by all growing companies. We’ve created a unique model that identifies the most important issues, needs and priorities at every pivotal point of your organization’s growth.